Want to Sell Without Sounding Like a Salesperson?

Learn the conversational sales method that actually works — especially if you’re on Zoom calls, phone calls, or whatever calls you’re pretending not to hate…

There’s a certain type of person — and if you’re here, there’s a good chance it’s you — who got into business not because they loved sales, but because they loved building. Building offers. Building leverage. Building systems that (theoretically) make money while you sleep, even though you’ve been up since 5AM refreshing Stripe.

And yet, eventually, it all leads to the same place: a call.

A real human conversation. On Zoom. Or the phone. Or, god help you, Microsoft Teams.

You tell yourself, “This time will be different.”

But 12 minutes in, you realize you’re giving away free consulting to someone who read half of your landing page and thinks your pricing is “a bit much.”

If you’re nodding — good. You’re my people.

What I teach is a way to sell that doesn’t feel like selling. It’s not Jedi mind tricks. It’s not NLP. It’s not a “one weird question that 10x’d my close rate” gimmick.

It’s about conversation. But calibrated. Clear. No pressure. No chase. Just a structured way of talking that helps you avoid wasting time on people who were never going to buy anyway — long before you start talking about your product.

If you want to learn it, the email list is where it starts.
No funnel-y nonsense. No “limited time bonuses.” Just essays, thoughts, and the occasional moment of coherence.

You read them. Maybe they make you think differently. Maybe they make you money. Eventually, maybe you’ll want to go deeper with coaching or a course.

But that’s later.

For now, start with the emails. They’re free anyway.

By submitting the form, you’re joining the ROGUEWARRIORS email list.

You’ll get ideas on selling, strategy, and occasionally something that looks suspiciously like a joke. You can unsubscribe any time. But you’ll need to confirm your email first, because bureaucracy.

We comply with all relevant privacy laws, including the ones written in all caps by EU regulators who haven’t run a business since 1987.


Turns out, I’m not the only one who thinks this is worth reading.

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